Update on Sunday, December 29, 2013: See http://www.sridharkatakam.com/adding-simple-social-icons-navigation-bar-genesis/
In this article I want to document the code to add a right floating widgeted area in Primary Navigation in Genesis. One of the most common uses for this sidebar would be displaying social media icons using a plugin's widget.
Install and activate Genesis Simple Sidebars plugin. Go to Genesis > Simple Sidebars and create a new sidebar called say, Social Menu.
Add the following code in child theme's functions.php:
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